I've always said: "if you're not controversial then you don't matter." After reading Richard Martin's post,
Dawn of the Rockycrats (from
new_west), I'm starting to question it. Martin's point is that politicans like
Bill Ritter get to where they are (in office) largely by avoiding controversy. He calls the the people who this appeals to (people like Coloradans) the "Rockycrats."
If that's right, it's profound. It means that all of us on the left who said that Democrats were losing because we didn't have a message were wrong -- Democrats were losing because they were too controversial.
I don't think you can boil down running a successful campaign into one single strategy. But, there is one theory that you can use as a compass to help think of some good ones: Darwinism. Most people think Darwin said "only the strongest survive." That's a misunderstanding. Darwin said only those who
adapt survive. The nice thing about being human is that we can adapt to a lot of different things, and fairly quickly.
In elections, and in life, you have to consider the context. If you're an politician your job is to adapt to the context, and if you plan on changing it you have to do it in such a way that you continue to survive (stay in office). If you're an activist, you're job is to change the context, but ideally not so dramatically that you can't sustain yourself (unless you want to be a martyr). Whatever you do, it's important to disentangle the two roles.